Feather & Black is a beautifully crafted interiors brand, owned by Dreams and part of the Tempur Sealy group. Phoenix Rose was appointed to deliver high-impact media visibility without relying on big-budget campaigns.
We introduced a more strategic, editorially-led approach – reimagining seasonal lookbooks, refining messaging, and implementing a targeted media gifting strategy. The result: consistent coverage in titles including The Independent, GQ, Woman & Home, and Living etc. And, for the first time, the brand appeared in British Vogue.
Our approach helped position Feather & Black in front of the most influential interiors editors in the UK – with product placements that combined beauty, relevance and brand integrity.
