Phoenix Rose PR

Why I Chose to Launch a PR Agency in a Global Pandemic

The Phoenix has Risen

I am so excited to say that I have launched my very own PR agency. After having the burning desire to run my own PR company for years, I finally took the plunge this spring.  As for the timing, launching a business in a global pandemic, well as an eternal optimist I am a firm believer that out of turbulent times can come great things. 

Many successful brands have been realised during times of economic downturn. Having to be lean, resourceful and hugely creative in my view means if you can make it work when times are hard, you can make it any time. This sentiment has spurned me on and has defined my offering and the whole premise of Phoenix Rose PR.  Our name and identity represent new beginnings and opportunities. When the phoenix has risen, metaphorically speaking, we are in the ultimate time of living where we can achieve anything.

The Phoenix Rose PR Approach

Having spent the last 20-plus years working with some extraordinary brands (and not to forget people) across food, health, lifestyle and retailers.  I wanted to build on this experience and create a new agency, doing PR differently. 

Avoiding all clichés, as a business, our aim is to offer candid, creative and valuable solutions for clients and their businesses. All with honesty and integrity. The enjoyment factor is high on our list of priorities as being proud of every piece of work we’re associated with.

We’re unapologetically ambitious. When we reach the moon, we will want to go for the stars.  A force of nature and relentless, we have unstoppable energy channelled into creating showstopping outcomes. The beauty of being small is we are agile and able to move quickly, adapt and adjust to client needs.

Our Reason for Being

Born from a genuine belief that with the right approach, we can improve people’s lives through PR.  Communication is at the heart of everything we do. Get it right, and we can change the world; get it wrong and well the consequences in some situations can be catastrophic. We want to make a difference, and we truly believe we can whilst having a great business.

From the outset, we want to work with people and businesses who inspire us and with brands we hold in high regard. Relationships are everything. If we don’t click, it won’t work – deep down, we all know that.  We know not everyone will love us, and not everyone will be our cup of tea, but find the people that are, and we are on to a winner.

Creating long-term meaningful partnerships with everyone we work with is vital. In the short months we have been operating, we have started working with some amazing people, and long may it continue.

The Phoenix Rose PR Offering

Proud of our craft, we also take great pride in evolving. As behaviours change and the way we consume the media, shop, spend, learn, medicate, care and live, we adapt and adjust our approach.

We’re excited to offer creative strategy, PR & communications, social media, crisis management and a PR coaching service. We also can’t wait to showcase some of the work we’ve been working on.

The Wind Beneath My Wings

I have been overwhelmed by the support and cheerleading I have had launching. Family, friends, and so many amazing people from across my business networks.  Contacts old and new. So, this is a special thank you to all of you. You genuinely inspire me, and I look forward to celebrating and sharing our success in the future.

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